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For agencies and their clients

Content approval software for client sign-off.

Give clients one place to review, request changes, and sign off on a submitted version.

Writerflow is content workflow software built around client sign-off: for agencies producing written work across multiple client brands, each client's decision stays attached to the exact version and the brief it was reviewed with.

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A clearer client review

Give the client the work and the context.

Your agency keeps the working context. Your client gets one focused place to review and decide. Bring the draft and its brief into the review, so the conversation starts with what the piece is meant to do.

Consider a client newsletter. The account manager needs the marketing lead to check the offer, while an internal editor checks tone and structure. The client should receive the version that is ready for their attention, with a clear explanation of what they are being asked to approve.

A review link makes that next step specific: open the written work, add feedback, and make a decision. The client does not need to learn the agency’s project-management system just to review a draft.

See how client review links work

Start with one draft and one client.

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From feedback to the next draft

Feedback belongs with the words.

“Change this sentence” is easier to act on when everyone can see which sentence.

Discuss the text in context.

In Writerflow, reviewers select text and add an inline comment. Replies stay in a discussion thread, so the writer can ask a follow-up question beside the original feedback. The account manager can read that conversation without asking the client to forward another email.

Open and resolved comment views help the writer work through feedback. A comment can explain what needs attention; the separate approve and request-changes actions let the reviewer state their decision. That distinction matters when a positive comment on one paragraph is not a sign-off on the whole piece.

Return to the submitted version.

Version history gives your team a place to revisit earlier drafts as the words change. Submit the revised version for its next review, with the client’s response attached to that submission. The writer, editor, and account manager can discuss the same version instead of relying on filenames in separate inboxes.

Explore inline comments Understand version history

Keep the next round of feedback with the work.

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People make the decision

A human makes the final call.

Give each reviewer a place in the process.

Writerflow supports internal and client review stages, with reviewers assigned to the work. An agency can put an editor’s review before the client’s decision, so the account manager has a defined place for each person’s response.

The client review view brings the submitted content, comments, and decision actions together. Reviewers can approve or request changes, rather than leaving the writer to interpret whether “looks good” in a separate conversation applies to this draft.

See the review’s progress.

The approval status identifies the review’s progress. Your team can return to the document to see its status and review history when preparing the next step. Approval of one submission should not be treated as approval of wording changed afterward.

AI can help prepare a draft; a person makes the sign-off decision. Writerflow’s review process gives that person an explicit action. The person responsible for publishing still checks the content being sent or published against the reviewed work.

Start with a real piece of work

One draft is a useful place to start.

Try the next client review before changing the whole agency’s process.

  1. Choose the work.

    Pick a newsletter, article, press release, or landing-page draft that needs a client’s response. Keep the first review focused on one deliverable, with its brief and the relevant context ready for the reviewer.

  2. Set up the review.

    Prepare the submitted version and identify the people who should review it. Explain what you need checked: the message, the offer, a factual claim, or readiness to use the words. Let the client know what happens after their response.

  3. Check the result.

    Review the comments and decision with your team. Could the writer act on the feedback? Could the client find the right draft? Could the account manager retrieve the response without searching an inbox? Use those answers to decide what to move next.

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Built around written client work

Is this the right fit for your agency?

Writerflow is designed for agencies producing written work across client brands. It is worth evaluating when the draft, the feedback, and the client’s answer are difficult to find together, or when an account manager has to explain the review process again for each piece.

You can keep your existing research, scheduling, and publishing tools while evaluating a client review. Choose a representative piece rather than a specially simplified demo: a draft with a real brief, an internal check, and a client who needs to make a decision.

If your current process already keeps the work and the decision clear, use it as the comparison. Ask whether Writerflow makes the review easier for your writer and client. You do not need to replace a working process merely to add another software subscription.

For a closer look at internal and client review stages, explore approval workflow software. For plan details, reviewer access, and current limits, see Writerflow pricing. Choose the scope that fits the work you are ready to review.

Try it with your next client draft.

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Before your first review

Questions about content approval?

Content approval software gives writers and reviewers a shared place to review a submitted draft, leave feedback, and record a decision. For an agency, that means keeping the client’s response with the written work instead of reconstructing sign-off from an email thread. Writerflow connects that review with the brief and the submitted version, so approval has context as well as a status.

Get your next draft ready for client sign-off.

Free to start. Your clients review for free, forever.

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